Author: John Baker

This piece was just published on the JWT Blog.  It is unfair to say Google has pulled creativity out of the busienss because their Art, Copy, Code program and Project Re:Brief are both excellent examples of adding creativity to the industry.  That said, ad words?...

This data visualization video really does make you wonder.  If 400 people have more wealth combined than the 200 million other people in the United States, and I believe they do, then are we headed for trouble? I suppose if you look at the developing world...

The other day I was riding on the train and had a thought about the fundraiser we were doing.  Since the train is an amazing good place for writing, I jammed it down on paper and then put it up as a comment on the...

Love this.  In the lounge I put some rough notes I had taken with Evernote onto a Google Doc and sent an email to Steph who is a writer. 45 minutes later at 10,000 I opened Google Drive on my iPad and opened the doc to...

    Really, if you wonder why people get frustrated and stop using your services, consider how often you discontinue them.  As a company you are showing the attention span of a gnat amped up on Jolt cola. First it was Live Sync turning into Windows Live Mesh...

I'm working on a presentation and was surprised that I couldn't find a concise definition of digital cutlure in the workplace, so I've written one. It is now, gulp, 13 years since the Cluetrain Manifesto and amagingly two plus years since I last wrote about Digital...

Today is Demo Day at TechStars in New York and David Tisch (@davetisch) is tweeting away about the companies he has pitching this year for VC money. At JWT NY we have a partnership with TechStars and the companies do a practice run for us and our...