Author: John Baker

A friend Robin Grant is working on this campaign with his company with his comapny We Are Social.Can't wait to hear how social media impacts this is an on / off-line event.  Sort of like a high-profile, main-stream, quasi-flash mob.  The effect of doing something,...

Great little piece of PR work by one of our strategists.  It is a great campaign and innovative approach.  Well done Luis and the whole strategy team.Iris Digital tries no advertising conversation-only strategy by Daniel Farey-Jones, Brand Republic 26-Mar-09, 12:20 LONDON - Iris Digital...

Interesting note in the press from the US about Ogilvy North America.  A lot of bigger agencies have been experimenting with mixing up teams, de-accentuating or eliminating P&Ls, and cross-training up people so they can deliver integrated solutions. The question is does it work?  At Ogilvy in...

How can everyone not love near future fiction? I've just finished Charles Stross' Halted State which is a great read on a whole host of levels -- from 10 year out science fiction with pervasive high bandwidth wifi, smart location services, vision-enhancing glasses with data...

R/GA really may well be setting itself out as the agency for the new millenium.  They do a lot of things differently -- a lot smart, some less obvious. Take the smart set.  Here is a set of quotes from this AdWeek article that are really...

This is interesting.  It seems like it was only yesterday that we were all talking about BBH having won Lynx' digital business.  It was one of the big events like Glue almost winning 3's advertising.  And it made digital veterans like Ian Tate question on...

Just did a check on the application my brother and I set up in 2004 to service the private aviation industry.  We had a good run and built out the brand, did a couple tradeshows and built up the clients from the original partner to 5...